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Vision and Guiding Principles Preview

Download the Vision and Guiding Principles

A vision statement is an aspirational description of what the community would like to be in the future. The vision provides the foundation for more specific goals, policies, and implementation programs to be developed later during the update process. On March 3, 2021, the Ukiah City Council approved a Vision Statement for the Ukiah 2040 General Plan Update. 

At the heart of the General Plan are the “Guiding Principles” that express the key values and aspirations for Ukiah’s future and serve as guideposts for the goals, policies, and implementation programs contained in the General Plan. These principles expand on the main ideas contained in the vision statement so that important concepts are given more weight. Guiding principles are purposefully broadly stated in order to guide the City throughout development of the updated General Plan. All general plan goals, policies, and implementation programs will need to be consistent with the Vision and Guiding Principles.


The General Plan Update is a pivotal opportunity to shape the future of Ukiah. Through the Update process, the City and its advanced planning specialists, with input from the public and stakeholders, will consider new, pertinent topics, such as climate change and resiliency, environmental justice, and public health, to ensure Ukiah is positioned to achieve its vision for the future.

As the Update progresses, this website will be your primary source for information. Please check back for drafts of project documents and opportunities to engage in the Update process- including dates and times of events and meetings.

Project Timeline

Project Timeline: Phase 2, Existing Conditions and Trends
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